Character · Personal development · Business · Generational wealth · Networking

Strive For Excellence

The Five Currents of Human Excellence

A leadership, business and finance program series, built on character.

Most programs teach one thing. You can be confident and still broke, or skilled and still unreliable. Strive teaches the five jobs you do at the same time, in the order that works, from age 14 through adults.

A Waterfall Wealth Creation Strategy program.

A mother holding her teenage son close, his face lit with a smile
  • I am 14 to 17

    Who you are, how you treat people, how to earn money honestly. Ask a parent to start Level 1 free with you.

    Start with a parent
  • I am a parent

    See two real pages your teen will work through, what it costs, and how you stay in the loop.

    See what your teen sees
  • I am an adult

    Start free with Level 1, then build the business in Level 3 and the money in Level 4.

    See the levels
  • I lead a room

    A school, a workplace or a community program. 60 minutes a session, or built around your room.

    Bring it to your room

What your teen sees

Two real pages from Module 1, word for word as they read in the course. Every module works the same way: a case, then questions that start from your own life.

Module 1 of 12 · Know Your WorthPage 2 of 12
The case

The one everybody believed

There was a girl on a high school robotics team named Dara. She was not the best builder on that team and she was not the loudest. What she was, for three years straight, was the person whose word you did not have to check. If Dara said the part was ordered, the part was ordered. If Dara said she did not know, she did not know, instead of guessing and letting you find out later.

That is not exciting. Nobody gives out a trophy for it. For three years it looked like nothing at all.

The case goes on from here in the course.

The point: Your reputation is built on ordinary days, and it is spent on the day that matters.

Module 1 of 12 · Know Your WorthPage 3 of 12
How to work this page
  • Write what is true, not what sounds good. Nobody reads this but you, unless you choose to share it.
  • One real example beats three general sentences. Name the day, the person or the dollar.
  • If you are stuck, start with "The last time this came up was..." and keep going.

If ten people who know you had to describe you in three words, what would they actually say? Not what you wish. What they would say.

Three lines is enough. The next page opens when something is written here.

What Module 1 builds: A values statement you wrote yourself, and a test for whether a value is really yours.

Five levels, not five products

  1. Level 1The foundationFree

    The Five Currents

    The foundation. 5 currents, and how they flow into each other. Every level after it is built on this.

    Anyone. One talk, one workshop, or the opening of a cohort.

    Start it free online Request the talk
  2. Level 2

    Strive For Excellence

    12 modules, 12 traits. Developing yourself, working with others, emotional intelligence, leadership, economics and community growth: the foundations of human excellence.

    Ages 14 and up. Any setting. 3, 6, 9, 12 or 24 sessions.

    Start Strive For Excellence
  3. Level 3

    The Build

    Ten modules. Design the life you want, then build a business on your best skills, with a plan you wrote and people who hold you to it.

    Ages 16 and up, and adults. Three ways in.

    See The Build
  4. Level 4

    The Waterfall Wealth Creation Series

    Ten sessions. The money the business makes.

    On its own, adults 18 and over who run a business or work full time. In a bundle, ages 16 and up with a parent.

    See the Series
  5. Level 5

    The Circle

    Partnerships & Development for Community Life

    Monthly. Where graduates do business with each other. It opens once Levels 2 to 4 are finished.

    Adults who have finished Levels 2 to 4.

    Join The Circle

Why every path starts at Level 1

Five currents: Self, Others, Craft, Community and Legacy, and the order they run in. Once you see that order, every module after it has a place to land.

It is where the mind opens to the work. A person who starts here comes ready to learn, and gets the most out of every level after it.

A 14 year old starts on the foundation, the Five Currents. They come back for the twelve modules and build a small business inside module nine. At eighteen they return as a junior mentor, take The Build and actually register that business. Then they learn what to do with the money it makes, and walk into The Circle as a member. It is one path, not five products.

Bring Strive to your room

Before you ask, the four things boards check

Our team, led by Chaka, replies within two business days with a recommendation and pricing. If your room has no budget, say so. Rooms with no budget are not turned away.

  1. You ask. Beside this, or by phone.
  2. Our team replies, led by Chaka, with what we would suggest for that room and what it would cost.
  3. A short call to agree the format, the dates, and who is handling the room.
  4. Permission forms first if anyone is under 18, before any date is confirmed.
  5. Materials arrive in advance, so whoever is hosting has seen everything the room will see.

Prefer to talk? (980) 304-1500 or chaka@wealthbuilders-insurance.com. Youth enrollment runs through Youth Today Leaders Tomorrow.

Tell us about your room

No cost to ask, and no obligation. Chaka answers these himself.

That band puts under 18s in the room, so a parent or guardian gives written permission before anything is arranged, and no young person is added to any list. We will send the permission form with his reply.

Chaka replies within two business days with a recommendation and pricing. If your room has no budget, say so. Rooms with no budget are not turned away.

More about the program

Open any part to read it in full.

The five currentsFive jobs, running at once

Five jobs, running at once

  1. Self

    Know what you are, and hold yourself steady.

  2. Others

    Land well on the people in front of you.

  3. Craft

    Be able to do something, and know what it is worth.

  4. Community

    Build things with people, not just near them.

  5. Legacy

    Hand it forward, so it outlives you.

They run in that order on purpose. You cannot land well on other people while you are at war with yourself. You cannot sell a craft nobody trusts. You cannot build community out of people with no craft to bring. And you cannot hand forward something you never built. The order is the lesson.

The curriculum12 modules, and what each one leaves you able to do

12 modules

Every module names one trait and ends with something a participant can do. A board can check a verb. It cannot check an improved understanding of anything.

#ModuleCurrentTraitWhat they can do at the end
1Know Your WorthSelfTruthfulName their own values, and tell themselves the truth.
2Aim and CommitSelfPatientSet a goal that survives a bad week.
3Steady Under PressureSelfGratefulName an emotion before acting on it.
4Say It CleanOthersGentleGive hard feedback without the sting.
5Repair, Do Not RuptureOthersForgivingMake a real apology, and repair a relationship.
6Same Standard For EveryoneOthersJustHold one standard when it costs them.
7Keep What Is EntrustedCraftTrustworthyKeep a promise after the feeling passes.
8Know Your NumbersCraftHonest in dealingTrack money in and money out, and find the leak.
9Make Something People WantCraftCourageousTurn a skill into a priced offer, and ask for the sale.
10Guard the GateCraftWiseSpot a scam, use AI as a tool, and control their own name online.
11Serve Without Being AskedCommunityGenerousRun a real service project with a real budget.
12Hand It ForwardLegacyExcellentTeach what they learned to somebody younger.
Will it fit your roomTwo editions: one for young people, one for adults

Two editions: one for young people, one for adults

Youth edition

Ages 14 to 17

Schools, youth programs, summer programs and families at home.

  • A parent or guardian gives permission before anything starts.
  • Group settings only, with a second approved adult in every room.
  • At home, a parent signs up and can walk the path beside them, free.

Adult edition

18 and up

Workplaces, workforce programs, community organizations and adults at home.

  • Your own account, at your own pace or in a room.
  • One-to-one mentoring is open to adults.
  • Level 4 can be taken on its own by an adult who runs a business or works full time.

Rooms run 3, 6, 9, 12 or 24 sessions, and anyone can take it self-paced at home. It runs in schools, youth programs, workplaces, workforce programs, community organizations and families.

Strive For Excellence is not a course you finish. It is a way of carrying yourself, and it stays with a person long after the last session. Across its levels it builds character traits, personal development, business building, generational wealth creation strategies, and networking for growth, development and opportunity. Calm under pressure. Patience with people. Honest work, money handled with care, and kindness to whoever has less. Every module below builds one of those habits and ends with something a participant can do. A parent, a teacher or a board can see it.

One thread runs through every module: do your part first, fully, then let go of the outcome you cannot control. That is where the calm comes from. A young person who learns it stops waiting to be rescued and stops being undone by one result. Honest work is the part they own, and what follows it is not a verdict on them. Level 1 sets that ground. It is the foundation, and every path starts there.

Inside one session60 minutes, or built around your room

60 minutes, or built around your room

Every session is 60 minutes, and it does not have to stay that way.

We want your room to get the most out of this, so the sessions can be customized to fit it: the length, the number of sessions and the examples we use.

Book a call about your situation and we will talk it through with you.

Book a call about your room

At the endWhat each participant walks out with

What each participant walks out with

  • The interactive digital workbook
  • Your business idea, on one page
  • A first ledger
  • 12 trait badges, one for each module
  • A service project with their name on it

In a room, add: the printed workbook and a record of completion your facilitator signs.

The business idea is real, and so is the ledger. By the end of The Build, each participant has spoken to a real person about a real thing. You can read The Leaky Bucket yourself before you book, free, with no call attached.

Five lengthsSample it, or run it

Sample it, or run it

Same program at every length. You are picking a size, not a different thing. Bring it to a room, or take it home at your own pace.

Sample it

A single talk

45 to 60 minutes

One current taken all the way down rather than five skimmed. Questions are part of it, not a formality at the end.

Conferences, employee groups, community meetings, parent evenings

Sample it

A half-day workshop

3 to 4 hours

The first current and the start of the second, with the worksheets, so people leave having written something down rather than having agreed that they should.

Staff development days, community organizations, small business groups

Run it

A full cohort

3, 6, 9, 12 or 24 sessions

Strive itself, one module at a time, with the Digital Desk and the Build running through every session.

Schools, youth programs, workforce development, community organizations

Run it

Ongoing mentoring

Arranged around the group

Character, leadership and money in the same conversation, because separating them is what produces adults who can earn and cannot keep.

Through Youth Today Leaders Tomorrow. Groups only for under 18s. One to one is 18 and over.

Take it home

On your own, self-paced

Strive For Excellence, 12 modules; The Build, 10 modules; The Waterfall Wealth Creation Series, 10 sessions

The same modules, one page at a time, with every answer saved and a gate that waits for it. Each starts with Level 1, the foundation. Strive For Excellence is $149, or 3 payments of $55. The Build is $297, or 3 payments of $109. The Waterfall Wealth Creation Series is $397, or 3 payments of $145.

Families and adults, at their own pace. A 14 to 17 year old holds a seat under a parent.

See prices and buy
Free readingWant to read it before you book it?

Want to read it before you book it?

Three things, all free, none of them asking for anything. Read them and decide whether you want any of this taught in your room.

The Leaky Bucket is the whole argument, in full, with no email asked for. It scores you in your own browser and sends nothing anywhere.

Who stands in front of your young peopleBackground checked, interviewed and approved for the subject

Approved before they are placed, and for the subject they are teaching

Youth work runs through Youth Today Leaders Tomorrow. Nobody is placed with young people on our say-so alone. There are four gates and the community is one of them.

  1. Background check and interview

    Every mentor and guest completes a background check and an interview before anything else happens.

  2. The Board

    Every mentor and guest goes to the board of the youth arm before they are placed with young people.

  3. Leadership staff

    Leadership staff approve the placement, not just the person. The same mentor is not automatically cleared for every room.

  4. Members of the community

    People from the community the mentor will serve are part of the approval. Somebody the community does not know does not teach its children.

  5. The subject itself

    A mentor is approved for what they are actually going to teach. The qualifications and the skills behind that subject are part of the approval, not a separate conversation afterwards.

What a young person is actually exposed to

These are the kinds of working life we draw mentors from, and what a young person gets to see up close. We do not print names or photographs. A room gets the mentors its subject and its schedule call for, so this is the range rather than a promise about any one cohort.

  • Licensed financial work

    Someone who has sat with families and read a real policy, a real retirement account and a real budget, and is licensed to do it.

    What they take from it: What a contract actually says, and how to read one before you sign it.

  • Running a business

    Someone who has filed the entity, opened the account, priced the work, and made payroll or missed it.

    What they take from it: That a business is a set of decisions, not a personality.

  • Property and the trades

    Someone who has bought, fixed, financed or managed a building, and knows what it costs when it goes wrong.

    What they take from it: That things are built and maintained by people, and that is a career.

  • Teaching and youth work

    Someone whose actual skill is getting a room of young people to think, rather than to sit still.

    What they take from it: That being taught well is a thing they can expect and ask for.

  • Community service and leadership

    Someone who has organized something the community needed and carried it past the first month.

    What they take from it: What it takes to finish, which is the part nobody posts about.

What we will show your board on request

  • The board’s own approval record for a named mentor, to the organization hosting the room.
  • What a mentor is approved to teach, and what they are not.
The rules, in writingWhat every room gets

What we will and will not do in your room

They hold whether you book one session or twelve.

For every audience

  • Every session teaches the material and ends with something to do. If you want help with your own plan afterward, ask. That is its own conversation, one to one.
  • Chaka is introduced as a licensed agent and author. He is not securities-licensed, a tax professional or an attorney, and the session says where those questions belong.
  • Materials are provided in advance. Whoever is hosting sees everything the room will see, a week before the room sees it.
  • Adults may opt in to follow-up. Nobody is added to a list for attending. There may be a handout, and you can opt in on the day for follow-up material or the occasional email. Nobody is chased, and one reply telling us to stop ends it.

For participants under 18

  • Written parent or guardian permission is required. A parent or guardian gives written permission before a young person takes part. It is your permission form or ours, whichever your organization already uses.
  • Group settings only. One to one mentoring is 18 and over. Under 18 is group settings, in your room, with your staff present.
  • A second approved adult from the host organization is present for every session. Never one adult and a room of young people, and never our adult alone.
  • A young person’s contact details come through a parent. We do not take contact details from a young person directly. A parent may give a 14 to 17 year old their own login with their own email. That permission is the consent to hold it, for the program and nothing else. At 18 the young person gives their own consent and the account is theirs. Under-18s are never added to a marketing list.
  • Every mentor and guest is approved through Youth Today Leaders Tomorrow before they are placed. Every mentor completes a background check and an interview first. Then the board, leadership staff and members of the community approve them, for the subject they are there to teach.

Anything else your policy requires, ask and we will provide it.

Chaka A. I. Ali, licensed life and health insurance producer, National Producer Number (NPN) 11126989, verifiable at nipr.com. Licensed in 15 states and counting. Wealth Builders Insurance Agency is a division of A.L.I. Creative Solutions.

We write life insurance, teach these courses and consult on business, and each is its own conversation. Insurance guarantees are backed by the financial strength of the issuing company.